Let me introduce myself.
Establish a mission statement.
1. Establish a mission statement. Your about page can and will be more comprehensive than a single mission statement. However, to draw people in, you need to succinctly state your goal in the industry up front.What is your business here to do? Why should your website visitors care? This information will give the reader something to remember about your company long after they leave your website.
My Story.
My professional journey started in 2010 when I embarked on a management consulting and assurance (EY) career, quickly jumping from a consultant to a senior consultant and later becoming a manager. Throughout this journey, I worked with 40+ clients in the public and private sectors – helping to evaluate, reengineer, and improve processes.
In 2014, I joined Nordea Bank as a Product Manager for the banking mobile apps. There, for the first time, I discovered Agile ways of working and had a chance to organise the first three cross-functional product teams in the bank working according to the most popular Agile framework in the world – Scrum. Soon after I got involved in the Agile transformation of Nordea which was being merged with another bank – DNB. I had a chance to build Agile teams, and design team practices and organisational structures in a corporate environment. Later I did the same for another sizeable bank – SEB before joining a Series-A startup Fidel API in 2019.
At Fidel API, having an engineering team of only 10 meant that I could create all the ways of working, processes, and teams as per the best practices to ensure sustainable software development. Fidel API scaled to 200 people in 3 years and an R&D team of 100 that I had the pleasure to coach and mentor.
Since 2023, I have been working in tech due diligence, as well as driving organisational design and process improvement projects in different companies. I am also a practising Agile coach in a robotics startup Energy Robotics.